Claro Communications is a business telecoms company with the expertise and local knowledge to bring world-class telecoms to organisations across Harrogate and Yorkshire, and beyond. With a skilled team of business telecoms specialists, complete independence and long-established local roots, there’s no-one better equipped to optimise business telecoms.
They work closely with their clients, as part of their team, to provide a bespoke solution that precisely meets the clients’ needs and ensures their business can take full advantage of the opportunity modern business telecoms provides.
Claro initially asked us to design a new brand identity and website to meet the demands of their rapidly expanding business. They needed a professional and memorable identity to provide credibility and inspire confidence in their customers. Their online presence needed to convey Claro’s customer-focused, consultative approach to telecom projects, their design expertise and the customer benefits. It also needed to quickly summarise their quality range of products and services.
We created set of logo designs with a telephone keypad motif to convey their primary focus. We combined this with a new strapline “Consult, Design, Connect” to clearly summarise their approach and used this in an animated banner at the top of their homepage to quickly tell their story to potential customers. We created a set of custom icons for each of their core services.
What we delivered
Following the successful launch of their brand and website, Claro asked us to rebrand their social media channels, design their stationery, create an exhibition stand and design graphics for their new company vehicle.
A consistent and memorable look for the company that reflects their professionalism and the quality of their work. Wherever you find Claro Communications, online, by post, at an exhibition or when they drive past in the street, you will quickly understand who they are, what they do and gain confidence in their abilities.